Sports Drink Market Size, Share, Growth | Industry Trends Report, 2027

 

Sports Drink Market

The Sports drink Market is anticipated to reach USD 33,697 million by 2027, growing at a CAGR of 7.3% over the forecast period (2020-2027).

The factors driving the growth of Sports drink Market includes growing demand for functional beverages, rise in consumption of sports drink by athletes and increasing awareness amongst consumers about the nutritional benefits of sports drinks.  According to the report published by Bloomberg, the Global Functional Beverages Market is anticipated to reach USD 145,146.05 million by the end of 2028, growing at a CAGR of 7.8% over the forecast period (2021-2028), which is expected to boost the Global Sports Drink Market in the approaching years. Moreover, the increasing availability of sports drinks at e-commerce platforms and supermarkets, growing emphasis on using natural ingredients and rising inclination of millennials towards sports related activities, are some of the additional factors supplementing the Sports Drink Market Growth. In addition, the increasing athlete population, introduction of innovative sports drinks, improvements in the living standards, rise in the number of sporting events, rapid urbanization and growing disposable incomes, are further propelling the Sports Drink Market share.

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However, the growth of Sports drink Market is hindered attributed to the presence of high sugar levels in the sports drinks.

The major players operating in the market are The Kraft Heinz Company, Abbott, GlaxoSmithKline plc., The Coca-Cola Company, PepsiCo, AJE, Britvic PLC., Nestle, BA Sports Nutrition, LLC and MyDrink Beverages, among others.

Type: Segment Analysis

Based on Type, the Isotonic segment is projected to expand at a remarkable CAGR during the forecast period because isotonic sports drinks keep the human body hydrated and are increasingly preferred by athletes across the globe.

Distribution Channel: Segment Analysis

Based on Distribution Channel, the Online Channel is predicted to grow at a significant CAGR over the forecast period. The online platforms offer wide range of sprots drinks with discount offers along with increasing penetration of smartphones, are some of the important factors responsible for the growth of the segment.

Regional: Segment Analysis

Based on Region, the North American Region is estimated to capture a sizeable market share during the forecast period. The increasing number of sporting events in the United States, presence of the leading manufacturers, growing popularity of sports drinks amongst millennials, rise in the number of fitness clubs and high per capita incomes, are the key factors augmenting the Sports Drink Market size in North America.

 

Market Segmentation

Segmentation by Type

  • Hypotonic
  • Isotonic
  • Hypertonic

Segmentation by Brand

  • Powerade
  • Gatorade
  • Others

Segmentation by Packaging Type

  • PET/Plastic
  • Metal
  • Glass

Segmentation by Distribution Channel

  • Online Channel
  • Supermarket/Hypermarket
  • Others

 Segmentation by Region

  • Asia Pacific
    • China
    • Japan
    • India
    • Rest of APAC
  • North America
    • United States of America
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Rest of Europe
  • RoW
    • Brazil
    • South Africa
    • Saudi Arabia
    • UAE

About GMI Research

GMI Research is a market research and consulting firm which provides market insights and intelligence across 12 major sectors helping our clients in making effective investment and business decisions.

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