Customer Communications Management Market Size, Share and Global Market Forecast to 2028

 

Customer Communications Management Market

The Customer Communications Management Market is predicted to reach 2,354 million by 2028, exhibiting a CAGR of 11.2% over the forecast period (2021-2028).

The factors driving the growth of Customer Communications Management Market includes increasing number of customer queries in different industries such as E-commerce, healthcare, Telecom and travel and hospitality and the growing emphasis on customer retention and improving channels of communications such as SMS, and social media, mail, and voice. As per the report published by Bain & Company, the companies who focusses on providing superior customer services, can grow their revenue by 4%–8%, above their existing market growth, which is expected to boost the demand for customer communications management systems in the approaching years. Moreover, the advent of Artificial Intelligence and advanced natural language processing software and increasing number of online shopping around the world, are some of the additional factors, supplementing the Global Customer Communications Management Market.

However, the growth of Customer Communications Management Market is hindered due to data security and privacy concerns.

The major players operating in the market are Smart Communications, Sefas Innovation, Inc., Adobe, Oracle, Open Text Corporation, CEDAR CX Technologies, Capgemini, Quadient, Zendesk and Newgen Software Technologies Limited among others.

Component – Segment Analysis

Based on Component, the Solutions segment is anticipated to capture sizeable market share over the forecast period due to increasing adoption of Customer Communication Management Software by enterprises which offers personalized experience to customers across social media, virtual assistants, and mobile applications.

Vertical – Segment Analysis

Based on Vertical, the IT & Telecom segment is projected to expand at significant CAGR during the forecast period attributed to increasing investments by IT Companies on Customer Communication Management platforms.

Regional – Segment Analysis

Based on region, the Asia-Pacific region is predicted to capture the largest market share over the forecast period. The increasing number of internet users, rise in spending on Artificial Intelligence, data analytics tools and Internet of Things by private players and adoption of cloud-based solutions, are some of the important factors supplementing the Customer Communications Management Market size in the Asia Pacific region.

Market Segmentation

Global Customer Communications Management Market by Component

  • Solution
  • Services

Global Customer Communications Management Market by Deployment Mode

  • On-premises
  • Cloud

Global Customer Communications Management Market by Organization Size

  • Large Enterprises
  • Small & Medium Enterprises

Global Customer Communications Management Market by Vertical

  • IT and Telecom
  • Retail and eCommerce
  • BFSI
  • Healthcare
  • Travel and Hospitality
  • Government
  • Utilities
  • Others

Global Customer Communications Management Market by Region

  • Asia Pacific
    • China
    • Japan
    • India
    • Rest of APAC
  • North America
    • United States of America
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Rest of Europe
  • RoW
    • Brazil
    • South Africa
    • Saudi Arabia
    • UAE

About GMI Research

GMI Research is a market research and consulting firm which provides market insights and intelligence across 12 major sectors helping our clients in making effective investment and business decisions.

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